(2023)
Zurani: A new kind of Art Advisory
Art Direction, Brand Design, Brand Strategy, Digital Design
2023
Zurani is an Art Advisory that helps collectors navigate the expansive world of the art markets to discover the next great talent. Founded in 2020 in London to manage significant funds for families and individuals, their expertise lies in assisting partners who seek to construct portfolios that safeguard their capital and utilise it effectively.
Founded with the purpose of truly understanding each individual client and their unique needs, we crafted their brand identity from the ground up to help them communicate this to potential clients. After a collaborative 6-week sprint, I created a full visual identity package for Zurani, as well as strategy, positioning and messaging.
^ We explored three routes in the early stages, some of which are shown above.
CREDITS (FRONT FORWARD)
Design & Creative Direction / Ryan Cole
Design Freelance / Jordan Hurren
Web / Goldmine